Hi, I’m Berta
Drawing from my psychology and HR background, I bring a unique perspective to UX design that combines deep user empathy with strategic business thinking.
My expertise spans the full design process, from research to implementation, with a proven track record of adapting to diverse challenges across industries.
Working across B2B and B2C markets, I specialize in transforming complex challenges into intuitive experiences.
I'm driven by creating meaningful, inclusive products that make a real difference in people's lives. I would love to explore how we can create impactful solutions together!
A little about me outside work
I speak three languages
I come from the culturally rich landscape of Indonesia, where I spent my early years. Indonesian is my mother tongue, and I'm proud of the many languages spoken in our country. Growing up on Java Island, I became fluent in Javanese as my second language. I also embraced English as my third language, thanks to its place in my school curriculum, its use in my social circles, and—of course—its influence through movies, music, and books.
I play games
I enjoy a diverse array of gaming experiences, from mobile games, video games, to table top and board games. While I'm particularly drawn to sandbox and RPG games, you'll often find me playing puzzle mobile games as well.
I draw things
I wouldn't consider myself a professional artist. However, drawing brings me a sense of calm. As a child, I used to sketch characters like Detective Conan, Sailor Moon, and Tazmanian Devil, and that love for drawing has stayed with me. Nowadays, I find comfort in creating various forms of art, including human figures, zentangles, doodles, and surface patterns, whenever I have some free time to unwind.